Vibrant permanent hair color with 3X the highlights for a shimmering, dimensional finish. Choose from bold reds, icy blondes, and metallics for a statement-making look that lasts.
Features:
Salon-worthy Shine at Home: Get a multidimensional, luminous finish without stepping into a salon, thanks to the unique shimmer-enhancing formula.
Bold, Fashion-Forward Shades: Choose from a wide spectrum of statement colors that let you express your personality with confidence and edge.
Long-Lasting Vibrancy: Enjoy rich, fade-resistant color that stays vivid and radiant, even after multiple washes.
*All brand names and trademarks are the property of their respective owners. VIAI is not affiliated with or endorsed by any of the brands shown.
